When you walk into a casino, you will actually see how bright and energetic the whole environment is. It is like an entire world, that is completely disconnected to the outside world. There are a couple of reasons why I am saying this. Firstly, most of the casinos do not have any windows, and they do not have any clocks. This is to mimic being its own world; it makes sense because they are huge. The casino floor is filled with bright colours and all kinds of music that you can hear from all directions. The background music that you hear in the casinos are not being played by accident. They are chosen carefully by the casino designers, so that it can play with the psychology of the patrons.
A professional team had actually sat down, and they came up with the kind of music that influences your actions on a subconscious level, when it comes to the casino floor. The choice of colours and graphics that you see on the casino floor and on the slot machines have been implemented so that you can influence your actions on the casino floor. The casinos combined the science of psychology and all kinds of marketing strategies to make sure that you spend more time on the casino floor/casino site.
How else do you think the casino industry became a multi-billion dollar industry?
Let us not talk about colours, shall we? Casinos have borrowed heavily from the Chinese harmony of feng shui. It is all based on specific colours having a positive effect on people’s well-being. According to a lot of psychologists, the warm colours are very good at stimulating the brain to act. In this case, it stimulates the brain to gamble. They include multiple colours of red, yellow, brown, pink and even orange to make it a warm and cosy environment. They make sure they do everything that they can to make people feel welcome and comfortable. This action also translates to feelings of joy and excitement. When people are excited, they tend to make irrational and impulsive decisions. When you are in a casino, making irrational and impulsive decisions may not be in the best interest of your financial health.
There is a huge possibility that you may make several large bets which you may end up regretting later on, if they are not successful. That is what I meant when I said that it is not in the best interest of your financial health.
The most common music that you will hear on the casino floor is some soft classical music. Sometimes you hear smooth jazz. In many cases, you hear techno music, which is the kind of music that gets you excited and upbeat.